The Decision Coach from the Inaugural Team of Seth Godin’s altMBA, Michelle Florendo

Michelle Florendo, is a coach for Type-A professionals and executives. She has served on the inaugural coaching team for Seth Godin’s altMBA, guest-taught on Stanford’s famous Design Your Life course, and is a founding member of the Forbes Coaches Council. Michelle is also a mother of 2, admits these achievements.

Her coaching philosophy is a blend of decision engineering, design thinking, and lean startup principles.

Michelle holds a bachelor from Stanford University, and an MBA from UC Berkeley.

In this conversation, we spoke about:

  • Michelle’s evolution as a coach
  • What is travel roulette?
  • Hard truth about being a coach
  • and much more!

If you’ve only got 2 minutes, here’s a short video 

Links Mentioned

Connect with Michelle Florendo:
Website | Linkedin 

Question to consider before to be a coach (Google doc)
Ask A Decision Engineer Podcast
Del Monte Food
Thinking in Bets by Annie Duke
Designing Your Life by
by Bill Burnett and Dave Evans 
AltMBA
Umami
Man’s Search for Meaning by Victor Franklin
Akimbo Workshop
Forward Link

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