Years ago, I wrote to Seth Godin.
He wrote back:
and I wish I knew a way forward, but I don’t
so much pain in the world”
It’s true, for those who care, sometimes there really isn’t a way forward.
It’s discomforting, painful and pure suck.
And if we are not careful, compounding social media, you will beat you down to the knees. The day, gone.
Day after day, it repeats, and a downward cycle in motion. Your agency, gone.
An alternative is a practice. It’s not the insulation from bad news. A practice that prioritise contribution, a win for the day.
Help one person. Write one article. Send a “thank you” note.
It’s not perfect but it’s better than wasting the day.