Gifts vs. presents exchange

For most people, the holidays are more about present exchange than the selfless act of actually giving a gift.

A present exchange is a beginning of a transaction while you anticipate something in return. I give you, you give me. We’re even.

If you want to show that you care, the worst time is when it’s being lumped it together as a cultural act. And the best time is when there are no other reasons, but only that you care.

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